BBA

Scheme of Studies for BBA

Duration: 4 years (Semesters) Total Credit Hours: 126

Course Code	Course Title	Credit Hours	Course Type
Semester I
ENG-501	Functional English	3	GEC
SOC-501	Introduction to Sociology	2	GEC
BBA-540	Introduction to Business	3	Major
HIS-501	Introduction to History	2	GEC
ICT-501	Introduction to Computer Application	3	GEC
ICP-501	Ideology and Constitution	2	GEC
Total Credit Hours		15
Semester II
ENG-502	Expository Writing	3	GEC
BBA-532	Financial Accounting-I	3	Major
ISL-501	Islamic Studies	2	GEC
ES-501	Environmental Sciences	3	GEC
BBA-502	Principles of Management	3	Major
ENT-501	Entrepreneurship	2	GEC
CCE-501	Civics & Community Engagement	2	GEC
Total Credit Hours		18
Semester III
BBA-551	Principles of Micro Economics	3	Interdisciplinary
QRE-101	Quantitative Reasoning-1	3	GEC
BBA-543	Business Communication	3	Major
BBA-511	Principles of Marketing	3	Major
BBA-533	Financial Accounting-II	3	Major
BBA-521	Fundamentals of Business Finance	3	Major
Total Credit Hours		18
Semester IV
QRE-102	Quantitative Reasoning-ll	3	GEC
BBA-512	Marketing Management	3	Major
BBA-552	Principles of Macro Economics	3	Interdisciplinary
BBA-503	Human Resource Management	3	Major
BBA-542	Business Law	3	Interdisciplinary
THQ-501	Translation of Holy Quran	0	Compulsory
Total Credit Hours		15
Semester V
BBA-646	International Business	3	Major
BBA-662	Management Information System	3	Interdisciplinary
BBA-622	Managerial Finance	3	Major
BBA-616	Strategic Marketing	3	Major
BBA-607	Organizational Behavior	3	Major
Total Credit Hours		15
Semester VI
BBA-653	Managerial Economics	3	Interdisciplinary
BBA-647	Business Ethics	3	Major
BBA-605	Total Quality Management	3	Major
BBA-613	Consumer Behavior	3	Major
Internship		3	Compulsory
Total Credit Hours		15
Semester VII
BBA-644	Business Research Methods	3	Interdisciplinary
BBA-606	Leadership & Team Management	3	Major
Semester project		3	Major
Specialization I		3	Major
Specialization II		3	Major
Total Credit Hours		15
Semester VIII
BBA-604	Strategic Management	3	Major
BBA-625	Corporate Governance	3	Major
Specialization III		3	Major
Specialization IV		3	Major
Specialization V		3	Major
Total Credit Hours		15

Areas of Specialization

Finance

Course Code	Course Title	Credit Hours
FIN-681	International Finance	3
FIN-682	Financial & Regulatory Institutions	3
FIN-683	Security Analysis and Portfolio Management	3
FIN-684	Financial Risk Management	3
FIN-685	Financial Statement Analysis	3
FIN-686	Corporate Finance	3

Marketing

Course Code	Course Title	Credit Hours
MKT-690	International Marketing	3
MKT-691	Services Marketing	3
MKT-692	Advertising	3
MKT-693	Brand Management	3
MKT-694	Sales Management	3

Supply Chain Management

Course Code	Course Title	Credit Hours
OSC-601	Material Management in Supply Chain	3
OSC-602	Supply Chain Design	3
OSC-603	Supply Chains Quality Management	3
OSC-604	Supply Chain Performance	3
OSC-605	Supply Chain Management / Geography	3

Information Technology

Course Code	Course Title	Credit Hours
BMI-601	Computer Application	3
BMI-602	Data Warehouse	3
BMI-603	E-business	3
BMI-604	Enterprise Resource Planning (ERP)	3
BMI-605	Human Resource Information System	3
BMI-606	IT Project Management	3
MIS-607	Management Information System	3
BMI-607	Systems Analysis & Design (SAD)	3
BMI-608	Artificial Intelligence	3
BMI-609	Emerging Trends in IT	3

Entrepreneurship

Course Code	Course Title	Credit Hours
ENT-601	New Product Development	3
ENT-602	Business Development	3
ENT-603	Social Entrepreneurship / Factual Entrepreneurship	3
ENT-604	Entrepreneurship	3
ENT-605	Family Business Management	3

Human Resource Management

Course Code	Course Title	Credit Hours
HRM-602	Training and Development	3
HRM-603	Strategic Human Resource Management	3
HRM-604	Organizational Development	3
HRM-605	Change Management	3
HRM-607	Compensation and Reward Management	3